(Bloomberg) -- Bitcoin is starting the year on a strong note, seemingly shaking off any negative sentiment it was mired in last year and on the verge of its longest winning streak in nearly a decade.

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The largest digital asset was little changed on Tuesday after rising for 13 straight days — during which it’s added more than 25% to trade above $21,000 — approaching its longest span of gains since November 2013, according to data compiled by Bloomberg. The surge has helped lift the overall value of digital assets to almost $1 trillion, data from CoinMarketCap show, a level it fell below in November following the crisis surrounding the FTX exchange.

Bitcoin rose as much as 2.1% on Tuesday and was trading at $21,209 as of 1:16 p.m. in New York. Other tokens have also gained, with an index of the 100 biggest coins adding around 2.5%. Shares of some crypto-related companies were up even more, including those of Coinbase Global Inc., Riot Platforms Inc. and Marathon Digital Holdings Inc.

“It seems that macro investors are coming back in, but tentatively, and BTC is the gateway asset – the one they would most likely onboard first,” wrote Noelle Acheson, author of the “Crypto Is Macro Now” newsletter.

It’s a promising start to the new year for the token, which in 2022 fell 64% in its second-worst annual performance on record. And the rally has renewed previously-dampened enthusiasm, with fans enthusiastically posting on Twitter about the fear of missing out on further gains — even as the industry is still grappling with one of its darkest stretches yet amid the fallout of the FTX empire and others.

Bitcoin has now pushed “astronomically” above 50-day moving average, according to Bespoke Investment Group, and it’s also trading above its 200-day moving average. Thus far, it has recovered most of the drop since prices plunged in the wake of the FTX collapse.