Nowadays, event-goers love to share their experiences with the world on social media – through a trending hashtag (#awesome) or a perfectly-filtered snapshot on Instagram. Wouldn’t it be neat if we could showcase that collective excitement on your event page (and convince anyone who is on the fence about attending that your event is absolutely can’t-miss)? Yeah, we thought so too.

This week, we’re excited to launch Social Stream, an additional feature you can easily set up within your event page to highlight all of the social conversation surrounding your event.

Getting started is as simple as connecting your Instagram or Twitter account and selecting hashtags related to your event. As people post on Instagram or Twitter using those hashtags (like #SFBrewFest, #TribecaFilmFestival, or #BaytoBreakers), your Social Stream page will update with their posts and photos in real-time.

Social Stream showcases relevant Instagram and Twitter posts

Tips for Making Your Social Stream #amazing

Set up Social Stream in the weeks leading up to your event — you’d be surprised how many people tweet about looking forward to your event! Plus, a dynamic Social Stream page helps increase interest amongst potential attendees (hint: more ticket sales!).

Select relevant hashtags like your organization’s name, the name of your event, or other hashtags specific to your event, and use optional filters to only pull in posts within a certain date range or location. Of course as the organizer of the event, you can easily remove any posts you don’t want to appear at any time.

Get Started

Check out how we used Social Stream for a tour of Eventbrite’s San Francisco Headquarters here, and then give it a whirl at your next event! Detailed step-by-step instructions for setting up Social Stream can be found here.

As always, we love hearing your feedback, so if you have any thoughts or questions, just let us know on Facebook, Twitter, or in the comments below!